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Probiotic drink producer adopts NetSuite

Symprove selects Nolan Business Solutions to implement a cloud-based business management suite as part of its rapid growth strategy. Probiotic drink producer adopts the NetSuite cloud to support its hyper-growth.

Symprove, the probiotic drinks producer and distributer, today announced that it has selected Nolan Business Solutions, a leading NetSuite Solution Provider and SDN partner to implement NetSuite. Understanding the demands facing Symprove’s expanding business operations, Nolan turned to the NetSuite cloud for its flexibility, ease of use and ability to scale with the organisation as it continues to grow. Symprove deployed NetSuite’s fully integrated cloud-based business management suite including Financials/ERP, Accounting, Customer Relationship Management (CRM), and Ecommerce. Nolan is providing implementation, consultancy and support services, as well as bespoke customisation to tailor the system to meet the company’s specific requirements.

Established in 2005, Symprove is the only probiotic drink that has been clinically proven to help ease the symptoms of Irritable Bowel Syndrome (IBS)[1], a condition which one in seven people in the UK suffers from. As a result, the company is continuing to increase its profile in the drinks industry and it is forecasting rapid business growth this year. Symprove will replace a series of stand-alone, siloed systems, including Sage Line 50, with NetSuite. Nolan’s implementation of NetSuite provides Symprove an all-in-one solution that grants instant visibility into Symprove’s core business processes. “We are a fast growing organisation with ambitious plans. We need a flexible, resilient and scalable IT infrastructure which is capable of growing with us as we expand our business activities. Nolan’s implementation of NetSuite provides us with a best-in-class IT solution which meets all of our core business requirements, along with having the capability to support thousands of users. And because the solution is cloud-based, we are able to significantly reduce our IT expenditure,” said Mike Butler, managing director at Symprove.“A key feature of the NetSuite solution is the level of ecommerce sophistication that it provides. Our entire website is now hosted in NetSuite, which enables a seamless process for managing Web-based orders right through stock management, inventory control, billing and CRM.” The decision to choose Nolan Business Solutions as an IT partner is a reflection of their years’ experience and knowledge implementing cloud-ERP systems. The partnership with Nolan allows Symprove to remain focused on its core business initiatives and future plans to expand the company. Butler explains, “Nolan gives us peace of mind that we have a technically competent, experienced IT partner that can handle the NetSuite implementation and provide ongoing technical support and consultancy as we continue to develop the business. So far, Nolan has proven to be very pragmatic, knowledgeable and easy to work with, and we trust them to help drive our IT strategy. We also like the fact that Nolan has the skills and resources to handle some bespoke customisation of the NetSuite system to meet our specific requirements, and this capability is a real differentiator for them.”